Nonprofits and member associations have had to reconcile a rapid digital pivot with their event strategy due to the pandemic. Jay Brodsky, the CDO for The American Geophysical Union, was faced with the challenge of moving AGU2020, their signature event, from an in-person celebration of science and research to a virtual event, all without losing …
As a leader of an Agile transformation, it’s your job to empower teams and manage change as the entire organization works to continuously improve. One of the keys to achieving optimal agility is to instill an Agile mindset and a roadmap for continuous learning and improvement. But what else is critical to both scaling Agile …
Today’s global pandemic is putting the demand for telehealth at an all-time high, and barriers to consumer adoption have quickly fallen away. In the future new-normal, the industry will be expected to continue offering these services, creating new revenue streams, providing options for patients and delivering greater flexibility for physicians. This infographic will help you …
Remember the days when, if you needed a new coffee maker and a cookbook, you’d drive to a department store, then to a bookstore? Then Amazon came along and, with a few clicks, it provided the convenience of buying both items from your sofa and offered options for the best price. Amazon became the one-stop …
Now in their mid-30s, Amanda and Steve are ready to make the biggest investment of their lives. Both are on an upward trajectory at work. They expect their family to grow soon and so there’s a lot going into their decision to pour nearly 40% of their family’s income into a new home over the …
Are you among the 30% of companies whose digital transformation will meet its stated goals?
Today’s consumers expect services that are free, immediate, and flawlessly delivered. The technology to support this elevated service—from artificial intelligence and the Internet of Things to gamification—is becoming more sophisticated by the minute. With so much disruption reshaping the marketplace, building a responsive enterprise that’s able to respond quickly is critical to your business’ survival …
Today’s travelers don’t want just a trip, they want an experience tailored to their every desire, with a few delightful surprises along the way. The data and technology exist to power these experiences. You just have to know how to use them. The infographic below will help you start using data to personalize traveler experiences. …
The digital age has dramatically changed the relationship that companies have with their customers: armed with more information than ever before, customers are now in the driver’s seat. They decide who they’ll buy from, what they want to pay, and even what the product should be. It’s an enormous reversal from the days of “this …
From Amazon to Facebook, today’s most ubiquitous digital brands got that way via personalization. Done correctly, consumers love it. In fact, the extent to which you personalize your customer experiences will determine the extent to which your customers trust, relate to, and engage with your brand as we move into the 2020s. So how can …
