Why do companies struggle with digital transformation?
Companies of all sizes are faced with industry disruption, new technologies, and changing customer needs. Organizations with outdated…
Responsive Enterprise
Evolving Organizations Responsive Enterprise: Driving innovative disruption in the automotive industry
Despite more than a year of pandemic disruption and consumer hesitancy, sales of luxury car brands echo the growth of the S&P 500, demand for used cars and trucks is up 45% and it’s a seller’s market, with demand exceeding supply. In 2020, automotive manufacturers and dealers reinvented digital retail sales while simultaneously dealing with…
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Responsive Enterprise
Celerity welcomes Dr. David Nickelson to lead their Health and Life Sciences practice: 20+ Years of digital healthcare transformation experience come together to solve healthcare’s biggest challenges
McLEAN, VIRGINIA, July 29, 2021—Global business and technology advisory firm, Celerity, is proud to welcome a new Senior Client Partner to lead its Health + Life Sciences offerings, Dr. David Nickelson. With over 20 years of experience helping clients efficiently and effectively discover and deliver quality healthcare products, services, experiences and outcomes, making him the…
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Responsive Enterprise
Evolving Organizations Responsive Enterprise: What’s new in financial services transformation?
As the staggering pace of technological transformation continues, organizations are working tirelessly to not only adapt, but thrive. I had the opportunity to delve into this issue and its impact on the banking sector with Jason Henrichs, CEO of Alloy Labs, a consortium of small and mid-sized banks and fintechs. Many banks have tried to…
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Customer experience
Creating an end-to-end CX: Why a great customer experience begins long before your customer ever buys your product
Most people think end-to-end customer experience (CX) starts when a customer begins to evaluate their buying options or after they’ve bought a product. This perspective leads many organizations to focus on improving the experience of using their product (usability) or shortening the time it takes to resolve a customers’ issue (customer service). But, in reality,…
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Responsive Enterprise
Adedayo Ojo joins Celerity as new Salesforce lead: Digital engagement specialist to manage firm’s customer transformation efforts
McLEAN, VIRGINIA, July 7, 2021—Accomplished customer solution expert Adedayo (Dayo) Ojo has joined global advisory firm Celerity as the new Salesforce lead and Senior Director of Customer Transformation. Dayo will also build out the firm’s burgeoning Salesforce practice to help clients leverage premier CRM tools to increase their customer centricity, responsiveness, operational excellence, and enterprise…
Read more →Customer experience
Driving innovative disruption in the automotive industry: With Brandon Baldassari, head of sales for Jaguar Land Rover, North America and Gabryel Cosanni, founder of The Customer Studio
Celerity is known for being a place where people with disruptive ideas about enterprise transformation can connect. Recently, I hosted Brandon Baldassari, the Head of Sales for Jaguar Land Rover, North America and Gabryel Cosanni, whose resume includes customer experience, CRM, and data integration for brands like BMW, Disney Universal, Silver Sea Cruises, and Darden…
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Responsive Enterprise
Celerity Welcomes Kathy Hebert as New VP of Marketing: Award-winning leader to build on two decades of success in strategic communications
McLEAN, VIRGINIA, July 8, 2021—Global business and technology advisory firm Celerity announced the hiring of Kathy Hebert as their new Vice President of Marketing. A seasoned leader with more than 20 years of marketing experience, Kathy will develop and oversee multi-channel content and branding strategies to promote Celerity’s integrated services. Kathy will play an integral…
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Responsive Enterprise
What's new in nonprofit transformation?: With Julia Fitzgerald, from American Lung Association, and Ryan Hatcher, from Leukemia and Lymphoma Society
On June 3rd, Celerity hosted a LinkedIn LIVE Health + Life Sciences panel discussion, Evolving Organizations, Responsive Enterprise. These talks are always fun, but this one was especially important to me. How often do you get to talk with leaders whose healthcare associations touch millions of people impacted by blood cancer or lung problems? I…
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Operational Excellence
Whitepaper: Change management metrics
Now, more than ever, change is at the core of pretty much everything in the corporate environment. From inclusion policies to technology modernization, organizations are moving forward at a rapid pace. The importance of measuring change couldn’t be greater. As a result, implementing a change management framework is increasingly important to driving results for the…
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Customer experience
Journey Mapping: Understand your customer’s journey to deliver a superior experience
Journey maps provide a way for you to visualize your customer’s or employee’s experience over time to improve experiences and fill in the gaps where experiences go wrong. When done together as a team, journey mapping also creates a shared vision of how an enhanced CX and EX can fuel better business. Download our free…
Read more →Most Popular Insights
Customer experience
Infographic: Move your data to the intelligent edge with Azure
Enterprise Agility
Who will shape the next big disruption in the mortgage lending arena?
Data at the edge, vol. II: Enriched business intelligence
Operational Excellence
How do you feel about telehealth now?
Technology
Why do companies struggle with digital transformation?
Editor's Picks
Operational Excellence
Leading people through forced change
When employees face disruptive change, they are often spurred on because there is a well-founded “why”—a justification for…
Customer experience
So you have a journey map. Now what?
As organizations strive to become more customer-centric, journey mapping has become an integral tool to help organizations get…
RPA in 2020
Mindless. Repetitive. Tedious. Necessary. Some of the most important functions in your business are cyclical, manual processes. Often…
LinkedIn LIVE events
What’s new in nonprofit transformation?
On June 3rd, Celerity hosted a LinkedIn LIVE Health + Life Sciences panel discussion, Evolving Organizations, Responsive Enterprise. These ...
Bouncing forward: Leading digital transformation
Nonprofits and member associations have had to reconcile a rapid digital pivot with their event strategy due to the pandemic. Jay Brodsky, ...
Bouncing forward: Change management and customer experience
Anyone who sits down with Sjaloom Verhagen, as I had the privilege to do on the most recent installment of Celerity’s Bouncing forward ...
Webinars + podcasts
On-Demand Webinar: How Responsive Enterprises thrive in uncertain times
When disruption reigns, let your customers show you the way with Customer-Centricity, Operational Effectiveness and Agility Business as ...
Activate your journey map
Why is activating a journey map difficult? As organizations digitally evolve and transform, every aspect of the customer journey is mapped. ...
Harnessing innovation at scale
Harnessing innovation can be painful and disruptive unless you turn an innovation process into part of your company’s everyday routine. ...
