INSIGHTS

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Customer experience

Shaken or Stirred? How Knowing Audience Habits Can Make or Break UX

UX designers are always looking to digitally knock down barriers and help facilitate desired actions from a user. And understanding user cognitive habits is the first step in winning users over to a website. What are Cognitive Habits? Cognitive habits are the repeated responses you give in the same situation without really thinking. A habit…

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Customer experience

Revisiting "the Fold" in Today's Digital Landscape

“The fold” is one of the basic design concepts of web design that is widely known in the digital space by layman and specialist alike. It’s a concept that is often debated in design shops and boardrooms. But what place does the fold have in modern, responsive web design? The term was born from the…

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Customer experience

Using Digital Analytics to Drive Intranet Adoption

As businesses continue to expand in stride with the global economy, the value and demand for more robust intranets is similarly increasing at a rapid pace. And it’s no surprise; given that a 2012 report cited nearly one in five American workers were “Actively Disengaged” with their company. In a previous post, Redesigning the Intranet,…

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Customer experience

Five Questions to Rate User Experience Quality

User experience is the primary competitive advantage for businesses today. The web or mobile interface that is the easiest to use is the one the most people will use. And that’s how market share is won. But what is this elusive quality called “usability?” And how do you know if you need to improve the…

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Customer experience

Accelerating Your Project With Collaborative Website Design: Can You Really Have It All?

Everyone has heard the old adage, “you can build it fast, good, or cheap…pick two.” In most situations, the reality is that you can’t have it all. But what if you could? Because collaborative design maximizes the possibility of achieving all three of these options, it may be worth considering for your next website project.…

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Editor's Picks

Why do companies struggle with digital transformation?

Companies of all sizes are faced with industry disruption, new technologies, and changing customer needs. Organizations with outdated…

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Operational Excellence

Leading people through forced change

When employees face disruptive change, they are often spurred on because there is a well-founded “why”—a justification for…

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Customer experience

So you have a journey map. Now what?

As organizations strive to become more customer-centric, journey mapping has become an integral tool to help organizations get…

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RPA in 2020

Mindless. Repetitive. Tedious. Necessary. Some of the most important functions in your business are cyclical, manual processes. Often…

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On-Demand Webinar: How Responsive Enterprises thrive in uncertain times

When disruption reigns, let your customers show you the way with Customer-Centricity, Operational Effectiveness and Agility Business as ...

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activate journey map

Activate your journey map

Why is activating a journey map difficult? As organizations digitally evolve and transform, every aspect of the customer journey is mapped. ...

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innovation at scale

Harnessing innovation at scale

Harnessing innovation can be painful and disruptive unless you turn an innovation process into part of your company’s everyday routine. ...

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